E-Shopping Report
The E-Shopping Report is a yearly tracking survey of ResearchCenter that analyses the Hungarian internet users online purchasing habits and the Hungarian e-commerce. With the help of this survey we can track the changes in purchasing attitudes of frequent internet users and we can measure the emerging role of internet in purchasing.
Within the framework of this large-sample survey we ask the 18-64 years old Hungarian internet users about their online shopping habits. The respondents represent the active (18-64 years old), frequent internet user population by sex, age, settlement type and education level.
We integrate the relevant results of other researches and information from other sources into the report during the secondary research.
The full study may answer the following questions:
Who purchases online?
The demographics of e-purchasers. The demographics of certain purchasing groups. The frequency of purchasing. Products purchased online.
Why do we purchase online?
Pros and cons of e-shopping. The opinion of internet users on the advantages and disadvantages of online purchasing.
Preferences
How much and what we buy, how we pay and how much we spend.
Website awareness and visit
Indicators of the most well-known and visited webshops.
Who can benefit from the ESR?
The report can be useful for every small enterprise owner/manager, who is engaged in online sales or is planning to introduce it.
Our other products:
Tablet Report
Smartphone Report
E-Shopping FMCG Report
E-Shopping Electronics Report
E-Mail User Report
E-Mail Marketing Report
Free-Mail User Report
Painkiller Report
Tyre Report
E-JobSearch Report
Related news in Hungarian:
Az e-boltok nem tudják „eladni” a kártyás fizetést (2011.10.18)
Új trendek az e-kereskedelemben (2011.09.29)
A közösségi vásárlás fellendíti az online piacot (2011.08.09)
A vásárlók is alakíthatják az online boltokat (2009.11.02)
A netezők több mint háromnegyede vásárolt már online (2009.09.17)
Tovább nőtt az internetezők aránya (2009.04.14)
Contact us for more information:
András Huller:
Business development manager
06-70-370-69-14
huller.andras@researchcenter.hu
Anna Györfi:
Research project manager
06-70-376-50-65
gyorfi.anna@researchcenter.hu
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